OnBrioOnBrio Glossary
Upsell
An upsell is selling an existing client a higher tier or larger scope of the same type of service they already purchased, increasing the value of the engagement.
Selling an existing client a higher tier or larger scope of the same type of service they already purchased, such as moving a client from a one-time project to an ongoing retainer. Upselling existing clients is typically far cheaper than acquiring a new one.
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About Upsell
An upsell is selling an existing client a higher tier or larger scope of the same type of service they already purchased, increasing the value of the engagement.
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